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So much so that it is now predicted that the online marriage business will be worth Rs.1500 crore by 2017.
Source This space is ever so active and now going to explode with Bharat Matrimony, the leader in online matrimonial business has filed for an IPO with SEBI looking for a valuation of more than Rs. Source One of the first movers in this category and the market leader now realized the trick to game the entire online match-making business.
Check out the entire list here and be amazed There were various other requests and business models that came with the restrictions.There were users who never wished to be identified or found on the websites.There were users who were looking for a second marriage.According to Esha Arora, AVP Marketing, Jeevansathi.com, the communication is more skewed towards the girl and her parents because it just makes business sense.She says that girl profiles are always more serious in the way they use the service as females tend to pay up more than males on the websites primarily because of seriousness and urgency.